White space within and around text can have a dramatic affect on the clarity and balance of text and it is important that Graphic Designers pay consideration to this.
Understanding the anatomy of a font can be useful, particularly when a designer is is trying to put a name to an unidentified typeface or manage many different fonts.
Choosing the right font or typeface for a Graphic Design job can have a dramatic affect on the tone of the finished piece and the way that viewers perceive the message.